Odoo
How Odoo Is Transforming Supermarkets in Uzbekistan: A Real Case Study
If you run a supermarket or grocery store in Uzbekistan, and you want transparency, control, and growth — Odoo is the sy...
Constructora Guiar, a high-rise developer from Córdoba, Argentina, was drowning in spreadsheets and siloed departments. After moving to Odoo, project, purchasing and CRM data finally lived in one place—and the company delivered a new tower in Uruguay on time.
Constructora Guiar has been building residential towers and developing land in Córdoba for more than two decades. By 2021 the company employed around 80 people split across engineering, purchasing, administration, sales and after-sales service. Each team had invented its own tools: custom Excel templates for budgets, an old Access database for suppliers, and dozens of email chains for approvals and change requests.
The result was predictable. Site engineers requested materials by phone or WhatsApp. Purchases were registered late, which made cash-flow forecasts unreliable. Sales tracked potential buyers in personal spreadsheets that management never saw. When the company started a flagship high-rise project in Montevideo, Uruguay, leadership knew this way of working would not scale across borders.
After researching options online, the founders chose Odoo and partnered with a local integrator. They began with the Purchase app so that every request for materials, from cement to elevators, would enter a single digital pipeline. Approval routes were configured so that large orders automatically pinged the right manager in Odoo’s Chatter, replacing long email threads.
Once purchasing was under control, the company rolled out Odoo CRM and Sales. Leads from campaigns, walk-ins and referrals are now captured centrally, linked to specific projects and stages. Management can finally see a real sales funnel instead of piecing together numbers from different teams. At the same time, Odoo Project became the backbone of execution: each building has its own project with milestones, tasks and dependencies visible to everyone.
The change in day-to-day work was felt quickly. Site managers create tasks and purchase requests from their phones, tagging colleagues when decisions are needed. Finance views committed and actual costs per project without waiting for manual reports. The team behind the Montevideo tower used these tools to coordinate suppliers and contractors remotely—and delivered the building on schedule despite working across two countries.
For construction and real-estate companies, Odoo proved to be more than “just another system”. It became the shared language between technical, administrative and commercial teams, reducing friction and giving leadership real-time control over multi-million-dollar projects.
